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The Importance of 11 Seconds

  Research finds that to be successful with marketing you need to communicate your MEANINGFUL UNIQUENESS in 11 seconds!  That means you need to be really sharp and precise with the message you use in your headline or the opening to your video. TODAY YOU NEED TO...

3 IS THE MAGIC NUMBER

Research finds that customers are 3 TIMES more likely to purchases when they LIKE the environment. At the University of British Columbia students were shown the advertisements for products. In one case there was music playing that the students enjoyed. In the other...

How Focus Can Change Your Business

Significant overall sales growth can be realized if: A) You cut your product line by as much at 50%.B) You expand your product line to service all customers. The correct answer is A, you cut your product line by as much as 50%. This has proved itself again and again...