Why Innovation? Why You? Why Now?

Maggie Nichols (Eureka! Ranch CEO)

Innovation Jumpstart Badge Course

This video is an excerpt from the Innovation Jumpstart Badge Course. If you want to learn how to innovate, check out the badge course. It is available free for a limited time as part of our innovation stimulus package.

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Why Innovate During a Recession?

Non Innovators See Less Profit Growth.

Non Innovators' profits grew only 13% after the recession in comparison to 96% for the innovators. Innovating now not only helps you survive, but also provides a real ROI.
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No Company Can Grow By Only Cutting Cost.

A strategy of only cost cutting accelerates the decline of the business. Companies need to invest in innovation to grow or restart their business lifecycle.