by Doug Hall | Oct 23, 2019 | Eureka! Blog, Innovation News
Imagine a world where across your 10K person organization you had 1K people innovating in their sphere of influence. They were consciously thinking smarter, faster and more innovatively about their daily tasks. Research is finding that if you ignite just 10% of your...
by Doug Hall | Oct 16, 2019 | Innovation News
I’m tried of incremental steps. I’m tired of being practical and prudent. I’m tired of self important pucker faces telling me to be reasonable. It’s time to think big again! It’s time to dream great ideas! It’s time to make a...
by Doug Hall | Oct 9, 2019 | Innovation News
This past weekend I learned the importance of SELLING INNOVATIONS on profitability. The scene was the Artisan Market at the Kentucky’s Edge Bourbon Festival. Our Brain Brew Custom WHISKeY team had a booth where we introduced our new Riverboat Collection of...
by Doug Hall | Oct 2, 2019 | Innovation News
During a planning call for a conference I’m speaking at in Madrid. I was asked how I wanted to be introduced I said, “don’t say what I’ve done – that can be read in my bio.” I went on to explain – “Instead of telling people what I’ve done tell them...
by Doug Hall | Sep 25, 2019 | Innovation News
It was a Eureka! Moment. I was leading a WHISKeY and Cocktail tasting to raise money for the College of Piping and Celtic Performing Arts of Canada. I gave a 15 minute presentation on the world of WHISKeY and COCKTAILS. Immediately a 50 something male came...
by Doug Hall | Sep 18, 2019 | Eureka! Blog, Innovation News
Research finds that to be successful with marketing you need to communicate your MEANINGFUL UNIQUENESS in 11 seconds! That means you need to be really sharp and precise with the message you use in your headline or the opening to your video. TODAY YOU NEED TO...
by Doug Hall | Sep 11, 2019 | Eureka! Blog, Innovation News
Creating a difference that makes a difference … is the purpose of life. In simple terms a difference that makes a difference is… – A BIG Idea A True INNOVATION A Meaningfully Unique product or service improvement Something that builds PRIDE among workers ...
by Doug Hall | Jul 11, 2019 | Eureka! Blog, Innovation News
Research finds that customers are 3 TIMES more likely to purchases when they LIKE the environment. At the University of British Columbia students were shown the advertisements for products. In one case there was music playing that the students enjoyed. In the other...
by Doug Hall | Jul 5, 2019 | Eureka! Blog, Innovation News
Significant overall sales growth can be realized if: A) You cut your product line by as much at 50%.B) You expand your product line to service all customers. The correct answer is A, you cut your product line by as much as 50%. This has proved itself again and again...
by Doug Hall | May 2, 2019 | Eureka! Blog, Innovation News
Years ago at Procter & Gamble my team and I were trying to sort out what to do after having just gotten some horrible product testing results. Tim Feely, who I believe was a Product Development Director at the time, stopped into the meeting and told...
