Eureka! Ranch Purpose: To Develop and Deliver
The World's Most Reliable Systems for
Creating, Communicating & Commercializing
Meaningfully Unique Ideas.
Pedigree
If you want proof of a system that works, we've got it.
A reproducible system, a way to generate fresh ideas in a commodty market, getting teams to breakthrough percieved boundaries - you name it, we've probably got a quote, success story or video testimonial about it. Here are just a few of our favorites.
"The outcome of our session is nothing less than spectacular!" "You helped us achieve our planning objectives and loosen up some very intelligent brains." "Great Seminar! Everyone down here is raving. Stunning, inspiring, uplifting and thoroughly fantastic presentation! So many of the topics and insights presented were so earth-shatteringly true, they just felt right - right down to the bone." "We've found Eureka!'s invention methods to be different than most. They work!" "The Eureka! experience is the freshest breath of air I've had in a very long time...it gives me hope for the broader corporate environment of the future." "I'd hate to go back to a regular brainstorming session after experiencing Eureka!" "If you don't plan to do anything with your idea once you have it, don't come up with the idea in the first place. It's just a waste of time and energy." "I was thoroughly impressed with the attitude, commitment, enthusiasm and strategic thinking of your team - truly a creative, dedicated, clear-thinking, results-oriented group. Your commitment to do whatever it takes to meet and exceed the client's expectations is unsurpassed in the industry. You challenged us to think and do that which was not only outside the box, but a bit beyond our comfort zone." "I am still trying to comprehend the week's activities. I am in awe at the experience we had this week. When I read your book sometime ago, I was impressed but never in my wildest dreams did I think my company would ever connect with something like this. Now that we have, I am blown away. You have something extremely unique here and I am truly honored to have been given the opportunity to go through the Eureka! Experience - I could get addicted to this whole process!" "Former Procter & Gamble marketing whiz Doug Hall goes to any length to encourage a fresh perspective...CLIENTS SAY IT WORKS." Eureka! has transformed the 'soft' world of customer marketing into 'hard data' principles that can help you win instead of lose with your technology. Listen, learn and take action on them NOW!" | Featured Success Stories 5 CEOs, 10 Vice Presidents & 3 Directors talk about Eureka! Working with a collection of businesses netted great results. This short 5-minute video is a snapshot of the expectations and effects of their Eureka! projects.
HoneyBaked® Ham Jolts Profitable Growth for their Third Generation Business. "The odds of a family business succeeding from the third to fourth generation are three percent," says HBH’s chief executive officer, Craig Kurz. “That’s what keeps me up at night. We don't want to be the generation that fails." So one day in August, the Kurz brothers brought their top management team to the Eureka! Ranch for a day and a half of crystal ball gazing. Their goal: To come away with a pipeline filled with ideas to accelerate growth and enable the next Kurz generation to hit the ground at a gallop. HoneyBaked® Ham CEO, Craig Kurz speaks about their Eureka! project
Servatii's Bakery Adds Uniqueness to a Commodity Industry. Servatii's was like most other bakeries around the nation - rich in baking expertise, but low on innovation. Challenged with creating new ideas that would not only growth the business, but do it more profitably than with other products was no small feat. But after a Eureka! session helping them create meaningfully unique, patentable products and learning about how to talk about their products in a way that sells, they're now seeing 50%+ growth rates and climbing. Read even more about Garry Gottenbush and his bakery in their recent Wall Street Journal article. Servatii's patented pretzel is now available nationwide in Gold Medal Showcase Cinemas.
Weak Pipeline For Major Business Gets Dramatic MakeOver.* Strapped with shrinking resources and lower priced competitive pressures the leaders of a major business was dealing with serious challenges to their market-share position. Their pipeline of innovation was weak and they needed a pipeline of meaningfully unique innovations very quickly. We used the Eureka! Inventing system to stretch their minds using the Planet Eureka! Open Innovation Networks to stimulate new thinking and dramatically different ideas to grow their business. They did not need more of the “same old thing’ but unique ideas that would create big new opportunities - ideas that can only come from identifying new benefit areas and real technology. Since their current innovation pipeline had an abundance of small opportunities it was critical to quantify the sales of the new ideas quickly so to prioritize the biggest opportunities. As a result of working with the Eureka! Ranch, the client received a 60% improvement in the average concept scores for the new innovations versus their current pipeline, a 20 times higher sales forecast per idea for the new innovations versus the current ideas, and lastly, a 12 times higher total pipeline sales forecast versus the current pipeline. Outstanding results that came from the new tools utilized with the Eureka! Inventing project.
H&L Advantage talks about Eureka! Winning Ways. Winning Ways programs for small and mid-size companies are also offered through the Manufacturing Extension Partnership, a division of the Department of Commerce. H&L worked with their local MEP center to create ideas to help them grow. In this video, they discuss the process, their impressions and results.
| In our 20+ years we've worked in categories of all kinds, like:
| Ice Cream and Desserts |
*In some instances we simply cannot reveal our clients' names because the nature of what we're working on is top secret.

