Eureka! Ranch Purpose: To Develop and Deliver
The World's Most Reliable Systems for
Creating, Communicating & Commercializing
Meaningfully Unique Ideas.
Partnership Opportunities
We Develop and Deliver the World's Most Reliable Systems
for Increasing Innovation Speed (up to 6x) & Decreasing Risk (30-80%).
| For COMPANIES | For CONSULTANTS |
Over the last 25 years as a result of working with some of the most successful companies in the World, we have developed a Scientific Management System for Innovation - helping clients create, communicate and commercialize new product/service ideas. We have integrated the principles applied by Dr. W. Edwards Deming in the area of process management to Innovation, similar to the development of six sigma and lean manufacturing. The result has been the development of the World's Most Reliable and Reproducible Systems for creating, communicating and commercializing innovation. We work with organizations around the world who use these tools to help their companies, organizations and clients realize measurable results with innovation.
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WHAT WE’VE BEEN UP TO...
Small Company Signs with 2nd Largest Grocery Retailer in Country!
John Rowe, President of Island Abby Foods completed a Eureka! Business Translation Workshop, where he translated his innovation into the “language of business”. As a result of the workshop, Rowe reported having more focused marketing campaigns, extended financing from new sources and new clients in new markets - “we have achieved more sales, more quickly using the Eureka! system.”
Merwyn Business Simulation helped Rowe sign with new distribution partners and arrange financing. He formed a distribution agreement with Tree of Life Company, a leading distributor of natural and organic foods. Leeola Zanetti, Director of Marketing - Tree of Life Canada stated, “We are very pleased to have the Honibe™ –Honey Drop™ among our line of gourmet products. The Honey Drop™ is an award winning, innovative new Canadian food product, and we are looking forward to introducing the Honey Drop™ to our customers.”
Eureka! has carried out more than 150 company and technology assessments with small & medium enterprises across Atlantic Canada.
University of New Brunswick Holds Technology Translation to Filter Current Research Projects
The University of New Brunswick held a Technology Translation Workshop in an effort to filter the research projects of the universities in an effort to determine which to pursue, based on which had the greatest market potential. 
Fourteen (14) Innovations were tested and showed promising results. The average annual sales forecast for the innovations was $10.1 million and they rated above average compared to other innovations on the marketplace.
“This is beneficial in considering future actions for the product add acclaim.” - response from one of the participants.
Assessments often include the development of a commercialization pathway and placement of the technology on the Planet Eureka Open Innovation Marketplace.
Word Of Mouth Research Conducted Provides Promising Results
The word of Mouth Research was conducted by Eureka Research from June to September 2010 and reviewed by Lynn Kahle, Ph.D., professor and head of Marketing at the University of Oregon.
“The full collection of these studies provides promising results and implies that the methods your team has developed represent an incremental improvement over previous methods”, said Dr. Kahle.
We did this research in coordination with one of our corporate clients in an effort to determine the most effective marketing messages to use when launching a product throughout North America. The research was proven successful with the 3 key messages that generated the best word or mouth and in turn, the most marketing that resulted in a sale.
“This methodology logically predicts the 5-year life cycle of a product, which is more useful information than traditional 1-year estimates”, Kahle says of the word of mouth marketing results.
Innovation Engineering Leadership Institute Increases Confidence by 55%
The first ever Canadian Innovation Engineering Leadership Institute was held in Prince Edward Island this October 18th to 20th. There were over 60 business leaders from North America and Europe in attendance to learn the tools and gain the confidence to Create, Communicate and Commercialize meaningfully unique ideas. The workshop was facilitated by Doug Hall, founder and CEO of Eureka!.
After 3 intense days of learning, the confidence of the business leaders in their ability to create, communicate and commercialize innovations had increased by 55%. In essence, the program is an graduate course that teaches more about innovation and explicitly how to do it, than any other program offered.
Some of the comments from the participants:
Great Presentation, great three days of learning. Excellent possibilities on the horizon! Thank you.
Thoroughly enjoyed the experience, insight, and knowledge of the session. Feeling motivated in all aspects of my life. Thank you.
Thanks for a very enlightening three days. I look forward to the steps to take to drive this into out company as I can get out people in line with this. I have so much to do but I think I have been doing some of the wrong things with my time. - Gerry Simpson, Veseys Seeds
| +1 902 370 3510 International@eurekaresearch.com |